Third Wave Fashion

tracking + exploring + consulting fashion tech startups.

Tech Crush Thursday: Lauren Santo Domingo

As New York Fashion Week comes to an end, we’re crushing on the woman who created a way to buy the pieces you love, immediately after they’ve walked down the runway.

Lauren Santo Domingo is the co-founder and creative director of Moda Operandi. Moda Operandi is one of THE online sources to view fashion shows and have backstage access to top designers. The site curates online exclusive trunk shows featuring full collections from top luxury designers, available months before anywhere else. Moda Operandi brings lines from the likes of Alexander Wang, Derek Lam, and Proenza Schouler to the fashionably-impatient.

Lauren Santo Domingo, or LSD as she is often referred to, is known as one of the most influential style setters. After graduating from the University of Southern California, LSD moved to New York seeking a career in fashion. Starting out as an assistant at Vogue, she eventually moved on to become Associate Market Editor for the magazine—now LSD is one of the contributing editors. After years at Vogue, LSD decided to enter the expanding fashion + tech space, founding Moda Operandi with partner Áslaug Magnúsdóttir. We love someone who can be so influential in fashion and also the tech world—oh, and who doesn’t even have to wash her own hair.

Follow her on Twitter and Pinterest!

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