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Third Wave Fashion

tracking + exploring + consulting fashion tech startups.

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Pop-Ups Monday!

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Pop-Ups Monday: Monday August 27

We’re all about mobile these days—and so is the rest of the world! So this Monday morning, we’re bringing three fabulous fashion tech apps to your attention. If you think your eyes are always glued to your phone now, just wait until you’ve downloaded these apps!

Discover, explore, and enjoy the last Monday of August!

1. Reqoop.com

The idea behind Reqoop is simply genius.  Featured in WWD, NBC New York, and Fashionista, this app targets stylish shoppers all around the globe. As you shop at your favorite stores, take photos of the best items and share them. The Reqoop Network of Stores includes top brands and cherished boutiques but photos from any store can be uploaded. You can win exclusive rewards by simply taking great photos or even just visiting your favorite stores! The app strives to draw shoppers away from their computers and back into stores to experience the traditional shopping experience once again.

  

2. Poshmark.com

Interested in selling some of those clothes that just sit in the back of your closet? Avoid the hassle of eBay and the stress of bidding wars. Poshmark makes it so incredibly easy! Just snap a photo of the item, filter it Instagram-style, and you now have a cover shot that’ll help you sell the piece! If you’re looking to shop, there are countless beautiful listings to check out. Poshmark shopping parties allow you to shop, sell, and have fun with fashion lovers like you!

 

3. Pose.com

Pose caught our eye because of one of its latest investors, Rachel Zoe. This outfit-sharing app takes your beloved “selfies” to the next level. Compatible with iPhone and Androids, Pose encourages users to upload outfit ensembles daily with specific tags specifying the category and brand. The app allows your OOTD (outfit of the day) to be shared on Facebook, Twitter, and your personal blog in a more organized, professional manner. Featured in Mashable, TechCrunch, and Glamour, it’s too hard to resist!

Thanks for joining us!

Get the total scoop by staying in the loop with Pop-Ups Monday!

 

Pop-Ups Monday!

Pop-Ups Monday: Monday July 9

It’s back to reality on this lovely Monday! Here are a few new sites to add to your ever-growing online shopping bookmark. Let’s face it, this July heat is making street shopping almost unbearable, and shopping malls are restrictive and redundant. We consider it our duty to share with you the new, innovative, and inspired sites popping up in the expanding fashion tech world.

Discover, explore, and enjoy!

1. BeSleek.com

The features of this website are numerous and varied. Services include Wardrobe Analysis, Style Strategy, Shopping in New York City, and Shopping Online. Is there anything they didn’t think of? BeSleek emphasizes the importance of the Wardrobe Analysis service with a frightening statistic. 80% of women wear only 20% of their wardrobe! The site recommends reviewing the contents of your closet twice a year, evaluating the function and usefulness of each piece. An expert stylist conducts a wardrobe examination, a fitting, mix and match options, and a personalized shopping plan. The Style Strategy service on the site involves an extensive interview, personal shopping, and fittings. There is also the opportunity to shop the streets of New York with a seasoned expert by your side, leading you to hidden shopping destinations and aiding you with your purchases. As if all of these services aren’t enough, BeSleek offers a Shape Calculator, Style Wisdom, and Tricks of the Trade!

2. FarFetch.com

Someone alert Gretchen Weiners—“fetch” has finally happened! And it’s in the form of a fabulous fashion-tech site! FarFetch connects with independent boutiques and businesses around the world.  Each boutique represented has an individual viewpoint, with over 1,000 diverse fashion labels for men and women.  Aside from the usual clothing, shoes, jewelry, and bags sold, FarFetch sells accessories and lifestyle items as well, so nothing you own has to be mainstream. One of the best parts of the site is something called The Playlist: “An international music and fashion celebration” connecting online music pop-up shops with fashion films and live performances. Definitely worth checking out!

3. Fabricly.com

Fabricly is all about collaborating with the best undiscovered designers striving to get to the next level – and we love it! The company sympathizes with us shoppers, knowing that in today’s world, it is nearly impossible to find original, unique pieces.  Fabricly hand-picks the designers and provides them with the tools to execute a killer collection.  Paired with PR support, Fabricly certainly boosts designers to the next level, simultaneously providing shoppers with new, distinctive clothing. Featured on NBC, Elle, Nylon, and WWD, we’re so happy to have discovered them! 

Thanks for joining us!

Get the total scoop by staying in the loop with Pop-Ups Monday!

Pop-Ups Monday!

We know you had absolutely no problem getting out of bed this morning knowing there was a new Pop-Ups Monday post waiting for you! The websites listed below all start with the letter Z, but couldn’t be more different. Discovering new startups in the fashion-tech industry is what we’re all about—and we hope you love checking out these sites as much as we did.

Discover, explore, and enjoy! 

1. ZooraFashion.com

This startup really takes fashion-tech to the next level.  According to the website, the average woman has 22 garments in her closet that she never wears. Scary thought! The high number is due to ill-fitting, awkward garments or clothes that just seem unoriginal or “just not right” now that they are out of the store. Zoora is the solution. The website connects customers with designers and subsequently allows them to alter and customize clothing based on personal preference and specific measurements. By registering for free, members can practically custom-design apparel and “wear clothes that they have a hand in making.”

2. Zoomingo.com

“Zoom-in and go” is the motto of the ground-breaking shopping discovery application. Instead of having to check various websites to find out what is on sale and where, the app helps shoppers find actual items on sale at both large stores and small boutiques. You will never miss a sale or shop at the wrong store with the help of Zoomingo. The application allows users to search for sale items by category, store, or brand. Once you have discovered your ideal sale items, Zoomingo encourages shoppers to upload a picture so they can catalog the sale item for others. Shopping seems to become ten times more efficient with the help of this innovative startup!

3. Zafu.com

Finding the perfect pair of jeans is no easy feat. Two women who love jeans decided to “combine fashion and fit with science to create a unique service that millions of women love today.” Described as an online dating service for jeans, this website uses “Shape-Matching” to help over 7.1 million women shop with confidence. After answering a few simple questions, the Zafu women go to work and find the customer exactly what they are looking for in a pair of pants. With a 94% success rate, it seems well worth it to check Zafu out!

Thanks for joining us today—get the total scoop by staying in the loop with Pop-Ups Monday!