Nº. 1 of  1

Third Wave Fashion

tracking + exploring + consulting fashion tech startups.

thirdwavefashion.com

Posts tagged Independent:

Pop-Ups Monday!

Pop-Ups Monday: Monday July 9

It’s back to reality on this lovely Monday! Here are a few new sites to add to your ever-growing online shopping bookmark. Let’s face it, this July heat is making street shopping almost unbearable, and shopping malls are restrictive and redundant. We consider it our duty to share with you the new, innovative, and inspired sites popping up in the expanding fashion tech world.

Discover, explore, and enjoy!

1. BeSleek.com

The features of this website are numerous and varied. Services include Wardrobe Analysis, Style Strategy, Shopping in New York City, and Shopping Online. Is there anything they didn’t think of? BeSleek emphasizes the importance of the Wardrobe Analysis service with a frightening statistic. 80% of women wear only 20% of their wardrobe! The site recommends reviewing the contents of your closet twice a year, evaluating the function and usefulness of each piece. An expert stylist conducts a wardrobe examination, a fitting, mix and match options, and a personalized shopping plan. The Style Strategy service on the site involves an extensive interview, personal shopping, and fittings. There is also the opportunity to shop the streets of New York with a seasoned expert by your side, leading you to hidden shopping destinations and aiding you with your purchases. As if all of these services aren’t enough, BeSleek offers a Shape Calculator, Style Wisdom, and Tricks of the Trade!

2. FarFetch.com

Someone alert Gretchen Weiners—“fetch” has finally happened! And it’s in the form of a fabulous fashion-tech site! FarFetch connects with independent boutiques and businesses around the world.  Each boutique represented has an individual viewpoint, with over 1,000 diverse fashion labels for men and women.  Aside from the usual clothing, shoes, jewelry, and bags sold, FarFetch sells accessories and lifestyle items as well, so nothing you own has to be mainstream. One of the best parts of the site is something called The Playlist: “An international music and fashion celebration” connecting online music pop-up shops with fashion films and live performances. Definitely worth checking out!

3. Fabricly.com

Fabricly is all about collaborating with the best undiscovered designers striving to get to the next level – and we love it! The company sympathizes with us shoppers, knowing that in today’s world, it is nearly impossible to find original, unique pieces.  Fabricly hand-picks the designers and provides them with the tools to execute a killer collection.  Paired with PR support, Fabricly certainly boosts designers to the next level, simultaneously providing shoppers with new, distinctive clothing. Featured on NBC, Elle, Nylon, and WWD, we’re so happy to have discovered them! 

Thanks for joining us!

Get the total scoop by staying in the loop with Pop-Ups Monday!

Pop-Ups Monday!

Pop-Ups Monday: Monday, June 18

Now that Father’s Day is over, it’s time to get back to shopping for yourself! When shopping is this easy, how can you resist?

Discover, explore, and enjoy!

1. 99Dresses.com

We fell in love with this startup because there is no real money involved! Instead of spending your hard-earned dollars, there is a virtual currency called “buttons.”  Buttons are earned in the best way possible! Members can upload photos of clothes they no longer want into the “Infinite Closet” and earn buttons when the item sells. If an item costs too many buttons, shoppers have the option to purchase extras for the small price of $1.  For now, only dresses are offered but the company hopes to expand beyond dresses eventually. This really is the key to guilt-free shopping!

2. Boticca.com

As seen in Vogue, Glamour, Harper’s Bazaar, and Elle, Boticca is an online boutique for jewelry and fashion accessories from independent, unique, and emerging designers. Instead of just seeing the item to be purchased, Boticca provides “the culture, stories, and inspiration behind the collections on the site.” The collections on display are from all around the world, so you can be sure the items you purchase are one of a kind. Aside from shopping, you can also peruse style ideas, various designers, and a fascinating blog. The story behind the company is interesting and inspiring, so be sure to check it out when you visit the site! 

3. Bombfell.com

This one’s for you fellas! This site gives guys the opportunity to dress well without having to invest any time or energy. Through a simple survey, stylists on the site determine what a wardrobe lacks and subsequently ship one new item every month. Members have the opportunity to skip any given month and can choose to keep the item that was shipped to them for the small price of $69. Returns are always an option and shipping is free. Brands such as Ben Sherman and French Connection are available. “Girlfriend-approved clothes for the lazy man.” Sounds like a dream come true.

Thanks for joining us–get the total scoop by staying in the loop with Pop-Ups Monday!