Tech Crush Thursday: Christian MacLean
This Thursday, we are crushing on BeauCoo’s Co-founder and CEO, Christian MacLean. Christian watched his wife Victoria (also a Co-founder) spend hours online talking about fashion and brands with other women trying to determine if the items shown on the models would fit her body. That’s when he came up with the idea for BeauCoo, a social style network that aims to connect women with other women who share a similar body type in order to make online and offline shopping social, fun and realistic.
Based out of Calgary, Canada, the company originally launched on the iPhone and recently (as in this week) expanded to a full website. What’s really great about MacLean and the entire BeauCoo team is the focus on making shopping a positive experience. They want women to share and discover stores and styles that will “make them look and feel great.”
MacLean is now working on a BeauCoo Android app which they hope to launch in the next few weeks, as well as an API that will allow online vendors to use BeauCoo and its social network to improve content discovery on their sites.
For the time being, MacLean and the BeauCoo team are focused only on women shoppers (using Facebook Connect to keep men out). But they are considering allowing female members to invite their significant others to the service. As for a men’s version? Stay tuned.
Follow them on Twitter to keep up with this fascinating startup.
