Tech Crush Thursday: Ben Lerer
As women we have our go-to sites for shopping and lifestyle, but for some time, there was no site specifically for men. That is until Thrillist stepped in to build a men’s lifestyle empire. With their 2010 acquisition of the members-only shopping club JackThreads, and the addition of a local experience platform, Thrillist Rewards, Thrillist Media Group is making it’s mark in the digital world. The three brands collectively reach over 4 million subscriptions daily and target a young male demographic both online and offline through content and commerce.
Behind it all, the Co-founder and CEO, Ben Lerer, took his place in the Inc. Magazine 30 Under 30 list in 2009. Ben has grown his venture into a successful company, with over $13 million in funding. Beyond just the numbers, Ben has created a unique culture in his company that fosters entrepreneurship. His motto? “Don’t hope.” The idea being: don’t wait around for things to happen for you. “You have to make your own luck, you have to work hard and you have to do everything you can to be successful.”
In addition to Thrillist Media Group, Ben is also a Manager at Lerer Ventures, working side by side with his father to help other entrepreneurs grow their businesses. When asked in a recent interview with Forbes what he looks for in a potential investment, Ben explained it’s about the person or team more so than the actual business. “It’s really all about wanting to be someone’s business partner and knowing that they’ll do whatever it takes when going through the struggles of building a business.”










