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Third Wave Fashion

tracking + exploring + consulting fashion tech startups.

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Pop-Ups Monday!

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Pop-Ups Monday: Monday August 27

We’re all about mobile these days—and so is the rest of the world! So this Monday morning, we’re bringing three fabulous fashion tech apps to your attention. If you think your eyes are always glued to your phone now, just wait until you’ve downloaded these apps!

Discover, explore, and enjoy the last Monday of August!

1. Reqoop.com

The idea behind Reqoop is simply genius.  Featured in WWD, NBC New York, and Fashionista, this app targets stylish shoppers all around the globe. As you shop at your favorite stores, take photos of the best items and share them. The Reqoop Network of Stores includes top brands and cherished boutiques but photos from any store can be uploaded. You can win exclusive rewards by simply taking great photos or even just visiting your favorite stores! The app strives to draw shoppers away from their computers and back into stores to experience the traditional shopping experience once again.

  

2. Poshmark.com

Interested in selling some of those clothes that just sit in the back of your closet? Avoid the hassle of eBay and the stress of bidding wars. Poshmark makes it so incredibly easy! Just snap a photo of the item, filter it Instagram-style, and you now have a cover shot that’ll help you sell the piece! If you’re looking to shop, there are countless beautiful listings to check out. Poshmark shopping parties allow you to shop, sell, and have fun with fashion lovers like you!

 

3. Pose.com

Pose caught our eye because of one of its latest investors, Rachel Zoe. This outfit-sharing app takes your beloved “selfies” to the next level. Compatible with iPhone and Androids, Pose encourages users to upload outfit ensembles daily with specific tags specifying the category and brand. The app allows your OOTD (outfit of the day) to be shared on Facebook, Twitter, and your personal blog in a more organized, professional manner. Featured in Mashable, TechCrunch, and Glamour, it’s too hard to resist!

Thanks for joining us!

Get the total scoop by staying in the loop with Pop-Ups Monday!

 

Pop-Ups Monday!

August is a hot and steamy month—the perfect time to update your lingerie wardrobe! Shopping for underwear can be awkward and uncomfortable, especially in this summer heat. The following three fashion tech sites are quite different, but all offer great selections. Do the best lingerie shopping without having to leave the comfort of your air-conditioned apartment!

Discover, explore, and enjoy! 

1. MeUndies

This site claims to be the most comfortable and the most convenient in all things underwear! The first step is to answer the questionnaire, indicating your preferences.  Then, the site matches your preferences, allowing you to shop for your favorite styles. After you find what you love, you can either make a one-time purchase or put your favorite pair on auto-ship and get a different color or style delivered straight to your door every month. The shop is designed for both men and women and has been featured in WWD, Refinery29, Forbes, and Glamour.

2. PantyByPost

This is certainly a creative idea for fashion tech! Panty By Post is a monthly panty subscription service so that you can either give or receive “a pretty panty every month in the mail.” The site offers three different lines: Signature, Bridal, or Men’s. Subscriptions are available from three months to one year and the longer your subscription, the more you save. Panty By Post is either a worthwhile gift to yourself, or a thoughtful and romantic gift to your significant other. The packages that arrive in the mail are absolutely adorable, and guaranteed to make your mailman blush!

3. AdoreMe

Like so many fashion tech sites, your experience on Adore Me begins with a quiz to reveal your personality. The site stands out because you are then given access to your own private showroom for free, featuring a personalized selection of intimate apparel each month. The four stylists that create the showrooms are experienced and reliable, ensuring customer satisfaction. Lingerie sets are only $39.95 with free shipping and exchanges. Check out the “Spicy Summer” collection when you visit the site—we doubt you’ll be disappointed. There is even a swim section on the site so you can add a summer bikini to your shopping cart at checkout!

Thanks for joining us this Monday morning.

Get the total scoop by staying in the loop with Pop-Ups Monday!

TWF’s Team Tuesdays… on Tumblr.

Over the past few weeks, you’ve gotten to meet each member of our awesome team.

From here on out, Tuesdays will be when we share little pieces of our [hilarious] day-to-day lives here at TWF.

Today, we decided to rearrange our space a bit––we tidied up our onslaught of WWD’s, corralled our numerous phone/laptop cords, set up a clothes rack for our blazers/bags, and generally fashion’d up our space.

[ The jury is still out on whether the smiles from our neighbors in the shared space we work in translated to “oh thank god, finally” or “thanks for reminding me that I own noise-canceling headphones.” :-P ] 

Tweet us. Like us.

LOVE, US

TWF’S TEAM TUESDAYS… ON TUMBLR.
Meet Liza Kindred, our amazing founder.
How would you describe yourself in 3 words?Liza: Nice. Curious. Funny.
How do you think others would describe you in 3 words?Liza: Outgoing. Creative. Bossy.
What are your go-to blogs for fashion & tech news info?Liza: For fashion—Refinery29, Styleite, WWD, and StyleCaster. For tech—Betabeat and ReadWriteWeb. And I ask James Walker.
Pick one: music, food, or movies.Liza: That’s easy—food.
If you could eat one food forever, who would it be?Liza: Avocados!
What do you love most about working with Third Wave Fashion?Liza: The people. Since I got to pick the people I work with, I picked the most awesome people possible. And I’m inspired by all the entrepreneurs we get to meet every single day. I also just love the intersection between fashion and technology!
Who’s your business crush?Liza: Richard Branson and Russell Simmons. I love how true they stayed true to their values when developing their businesses, how they weren’t afraid to make mistakes, and how they help other people be successful.
What’s your favorite startup right now, and why?Liza: My favorite startup is always the one I’m working with at the time. I’m easily excited by cool things!
Who inspires you—whether in business or in life?Liza: This may sound cliche, but I’m absolutely inspired by my daughter because she kicks ass at life and she does it with a smile.
Where do you see yourself in 7 years?Liza: Living in Fancy Pants Manor and sailing on the SS Fancy Pants.

TWF’S TEAM TUESDAYS… ON TUMBLR.


Meet Liza Kindred, our amazing founder.


How would you describe yourself in 3 words?
Liza: Nice. Curious. Funny.


How do you think others would describe you in 3 words?
Liza: Outgoing. Creative. Bossy.


What are your go-to blogs for fashion & tech news info?
Liza: For fashion—Refinery29, Styleite, WWD, and StyleCaster. For tech—Betabeat and ReadWriteWeb. And I ask James Walker.


Pick one: music, food, or movies.
Liza: That’s easy—food.


If you could eat one food forever, who would it be?
Liza: Avocados!


What do you love most about working with Third Wave Fashion?
Liza: The people. Since I got to pick the people I work with, I picked the most awesome people possible. And I’m inspired by all the entrepreneurs we get to meet every single day. I also just love the intersection between fashion and technology!


Who’s your business crush?
Liza: Richard Branson and Russell Simmons. I love how true they stayed true to their values when developing their businesses, how they weren’t afraid to make mistakes, and how they help other people be successful.


What’s your favorite startup right now, and why?
Liza: My favorite startup is always the one I’m working with at the time. I’m easily excited by cool things!


Who inspires you—whether in business or in life?
Liza: This may sound cliche, but I’m absolutely inspired by my daughter because she kicks ass at life and she does it with a smile.


Where do you see yourself in 7 years?
Liza: Living in Fancy Pants Manor and sailing on the SS Fancy Pants.

WE NEEDED AN EXCUSE TO TALK ABOUT OURSELVES MORE: THIS IS TEAM TUESDAYS..ON TUMBLR.


Meet Hilliary: Research Intern and TWF Tumblr Head Contributor 


How would you describe yourself in 3 words?HL: Social, Brave, Intuitive How do you think others would describe you in 3 words?HL: Outgoing, Stylish, Motivated What are your go-to blogs for fashion & tech news info?HL: WWD, Refinery29, Mashable, Business of Fashion, TechCrunch, The Cut, WhoWhatWear, for a good laugh I read ManRepller Pick one: music, food, or movies.HL: Oh I love them all! But I’ll go with music, I love live music! I’m seeing The Black Keys concert tonight. One of my favorite places in the world is Red Rocks Amphitheater outside of Denver, it’s the best place for an outdoor concert with beautiful views of the mountains and city. 

If you could listen to one artist forever, who would it be?HL: I don’t think I could ever choose one artist; I’m too eclectic with the music I listen to. I have playlists that contain Florence and the Machine, Sia, Coldplay, Fleetwood Mac, Donna Summer, DMB, Ace of Base, Pretty Lights, Ingrid Michaelson, to name a few all in one. I’m also a huge fan of movie scores; it’s what I listen to for serenity or when I need to focus while studying or working.What do you love most about working with Third Wave Fashion?HL: The feeling of community I get from the rest of the TWF team, as well as each day I learn something new about fashion + tech. Who’s your style or business crush?HL: For Style AND Business, the Olsen twins. I grew up in the 90’s watching them—since Full House to now. They’re two of the top influential people in fashion. What’s your favorite startup right now, and why?HL: For fashion, Kaleidoscope is a interesting concept introducing people to a new way to discover and shop fashion. Who inspires you— whether in business or in life?HL: My parents, each on their own. My mom is one of the most giving and selfless people I know. She helps me grow as a person daily. My dad is an entrepreneur and I grew up inspired by his motivation for success. Seeing him grow his company over 25+ years is what made me want to work with startups.Where do you see yourself in 7 years?HL: I honestly have no idea. I’m on a constant life roller-coaster right now, and I like the mystery of what the future holds. But I hope to be happy and continue to travel the world.
WE NEEDED AN EXCUSE TO TALK ABOUT OURSELVES MORE: THIS IS TEAM TUESDAYS..ON TUMBLR.


Meet Hilliary: Research Intern and TWF Tumblr Head Contributor 


How would you describe yourself in 3 words?
HL: Social, Brave, Intuitive

How do you think others would describe you in 3 words?
HL: Outgoing, Stylish, Motivated

What are your go-to blogs for fashion & tech news info?
HL: WWD, Refinery29, Mashable, Business of Fashion, TechCrunch, The Cut, WhoWhatWear, for a good laugh I read ManRepller

Pick one: music, food, or movies.
HL: Oh I love them all! But I’ll go with music, I love live music! I’m seeing The Black Keys concert tonight. One of my favorite places in the world is Red Rocks Amphitheater outside of Denver, it’s the best place for an outdoor concert with beautiful views of the mountains and city.

If you could listen to one artist forever, who would it be?
HL: I don’t think I could ever choose one artist; I’m too eclectic with the music I listen to. I have playlists that contain Florence and the Machine, Sia, Coldplay, Fleetwood Mac, Donna Summer, DMB, Ace of Base, Pretty Lights, Ingrid Michaelson, to name a few all in one. I’m also a huge fan of movie scores; it’s what I listen to for serenity or when I need to focus while studying or working.

What do you love most about working with Third Wave Fashion?
HL: The feeling of community I get from the rest of the TWF team, as well as each day I learn something new about fashion + tech.

Who’s your style or business crush?
HL: For Style AND Business, the Olsen twins. I grew up in the 90’s watching them—since Full House to now. They’re two of the top influential people in fashion.

What’s your favorite startup right now, and why?
HL: For fashion, Kaleidoscope is a interesting concept introducing people to a new way to discover and shop fashion.

Who inspires you— whether in business or in life?
HL: My parents, each on their own. My mom is one of the most giving and selfless people I know. She helps me grow as a person daily. My dad is an entrepreneur and I grew up inspired by his motivation for success. Seeing him grow his company over 25+ years is what made me want to work with startups.

Where do you see yourself in 7 years?
HL: I honestly have no idea. I’m on a constant life roller-coaster right now, and I like the mystery of what the future holds. But I hope to be happy and continue to travel the world.

Watch Out Wednesday

Kaleidoscope: Fashion Inspired

Kaleidoscope is the latest fashion startup to watch out for. The app launched on the iPhone this past weekend and is also available on Android. Kaleidoscope is a fashion app that allows users to immediately shop the looks that are featured on the app, which include street, blog, runway, and editorial content. Kaleidoscope was founded last year by Ryan Junee and Max Skibinsky under parent company Inporia

The app is introducing a new way to discover fashion, and shop on a mobile device. In a WWD article, director of business development, Sarah Kunst, described the idea behind the fashion app: “You’re giving users fashion inspirations and a way to think about dressing and try a new outfit or something new. But brands will be able to do it in a way that inspires people to buy their clothes.” This past weekend at Coachella, Kaleidoscope partnered with Details Magazine, adding men’s looks to the app. The Guardian just listed Kaleidoscope as a “must download app” so download Kaleidoscope and check it out!

You can also follow Kaleidoscope on Facebook and check out their themed boards on Pinterest!

We needed an excuse to talk about ourselves some more: this is “Team Tuesdays.. on Tumblr.”


Meet Jessica Surbaugh, our Digital Content Editor.

How would you describe yourself in 3 words?
JS: Energizing, radiant, thorough
How do you think others would describe you in 3 words?
JS: Silly, diplomatic, sincere
What are your go-to blogs for fashion & tech news info?
JS: Fashionista, Fashion Indie, WWD, Fashion’s Collective, Business of Fashion, The Next Web, The Verge
Pick one: music, food, or movies.
JS: Food—but music’s a close second.
If you could eat one type of food forever, what would it be?
JS: Seafood!
What do you love most about working with Third Wave Fashion?
JS: My coworkers! We laugh our way through everything and we’re infinitely more successful for doing so. Also, the fashion tech space is heaven for a research junkie—something new is always out there waiting to be discovered.
Who’s your style or business crush?
JS: Sienna Miller will forever be my style crush. As for business, hands down our founder Liza—I mean, have you met her?! *swoon*
What’s your favorite startup right now, and why?
JS: I’m sort of obsessed with Cut On Your Bias right now. I really respect the fusion of fashion design and technology and I think their branding is gorgeous. AND I think the name is genius.
Who inspires you— whether in business or in life?
JS: Successful entrepreneurs who are in the business of doing what they’re passionate about and who are able to live with great freedom as a result. And a beach. I love a good beach.
Where do you see yourself in 7 years?
JS: In fashion/tech/art—I’m never leaving! The rest is tbd.